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16 Wins for 2016!
A look back at our top 16 accomplishments in 2016.
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Sales Tax Decreases in 2017
Because California Proposition 30 expired in 2016, sales and use tax goes down 0.25% statewide. City of Santa Cruz sales tax is now 8.5%.
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Looking for a place to meet?
One spot for all meeting and event space in Santa Cruz.
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Side Streets: 31 Business to Explore
The Downtown Side Street Signage Program was created to highlight our downtown and promote all of the great businesses located here.
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My how things change over 150 years
As we celebrate the 150th anniversary of the City of Santa Cruz it’s fun to look back on the evolution of industry in our community.
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New Inside and Out, Wait Till You Taste De La Hacienda
De La Hacienda just completed a facade improvement project with the City of Santa Cruz, and they are looking good.
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Let the Business Roadmap Be Your Guide
The Business Roadmap simplifies starting a business in Santa Cruz with four straightforward steps: Plan, Permit, Launch, and Grow.
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Business Upstarts Keep Climbing
This article is a special feature from our intern, Nick Kazden, to share his findings from a research project he has worked on to uncover patterns in the Business License Database and provide analysis of what our current business climate looks like compar
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Location, Location, Location (With Killer Data, Data, Data)
We have a tool that can meet the needs of any entrepreneur in their hunt for the prime spot, called ZoomProspector.
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Staying Afloat During El Nino
Are you and your business prepared for potential flooding and severe weather?
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Rallying Businesses for Small Business Saturday on November 28th
We are inviting Santa Cruz businesses to sign up to participate in Small Business Saturday and encourage the community to #ShopSmall on November 28.
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Choose Santa Cruz Pop-Up Market
Celebrating the launch of the Choose Santa Cruz brand.