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06/18/25 Business, Resources

City of Santa Cruz Approves Incentives to Support New Business Activity

The Santa Cruz City Council recently approved economic development incentives targeting activation of vacant storefronts and reducing the time and cost to open a business in Santa Cruz.

03/17/20 Business, Resources

SBA Accepting Applications for Low Interest Disaster Loans

SBA is now accepting applications for low-interest federal disaster loans for working capital to help alleviate economic injury caused by the Coronavirus.

03/12/20 Resources

Information For Businesses in Response to COVID-19

At the March 10, 2020 City Council meeting, the Santa Cruz City Council voted unanimously to declare a local health emergency regarding COVID-19.

04/05/17 Resources

Seriously... We're here to help!

We have put together a list of the great resources and tools available to businesses and business owners right here on our website

01/19/17 Retail, Resources

Starting a Retail Store? There's a Guide for That

Building on the Business Roadmap, Economic Development launches Retail Store Guide, the first in a series of business specific guides.